
About Us
Hi, We're AccuFix
We're Pakistan's #1 Brand For Acne & Problematic Skin Types
We're also Pakistan's only beauty and cosmetic company founded and run by a certified cosmetic scientist who struggled with severe cystic acne for 7 years.
We were founded in 2019, by Yasmeen Naseer, with our Salicylic Acid range of products, which continues to be #1 in Pakistan in the category, to this day.
We've since grown significantly and now carry over 50 products - and counting - to cater to a range of different skin concerns, types and routines.
Our products harness clinically proven concentrations of actives in skin-friendly formulas to deliver results that rival the very best of K-beauty.

In her own words
Founding Story
I had cystic acne for 7 years. I visited several doctors and tried many oral medicines and topical treatments. I even tried isotretinoin but quickly left it because of its horrible side effects: severe muscle pain, fatigue, and depression.
A chance encounter helped me realise the impact that everyday skincare could have on my skin and I began my own research around what causes acne and how to treat it. We're usually told that acne requires aggressive treatment and most acne products are formulated with this philosophy in mind. This does more harm than good however, and I cleared my skin up using gentle products in a minimal routine with only 4 key steps: cleanser, treatment, moisturiser and protection. I've attached my own before and after images below.
Aware that Pakistan lacked reliable skincare at affordable prices, especially for people with problematic skin like mine, I launched AccuFix Cosmetics hoping to help others like myself. Here at AccuFix we're committed to creating effective skincare products for problematic skin types. I ensure that no formula that we make hits the market without being tested on my own skin first so we can truly build a brand that we can vouch for with confidence and that you can trust.
Yasmeen Naseer